As a professional stylist and salon owner, I pledge to provide free wigs, styling and moral support to any woman or child seeking services while undergoing treatment for cancer. Together, we can restore dignity to women who have lost their hair to chemotherapy.

-Renee Saxton, Owner

According to their website, "Friends Are By Your Side is a consortium of Beauty Industry Leaders, Salon Owners and Stylists committed to donating much needed hair replacement and styling services to women undergoing treatment for cancer. Celebrity Stylist, television personality and salon owner Martino Cartier is the founder of Friends Are By Your Side. Martino was deeply touched and inspired by his dear friend's brave fight against and triumph over cancer. Through watching her cope with the process, he realized how many women needed the opportunity to feel in control of their appearance (and feel better about themselves) during treatment."